News

This week, Lisa Forsyth, Managing Director at Max Associates, spoke to YourDreamGym about her passion for sports, her transition from hockey to golf, and cycling adventures.  Her dream gym focuses on outdoor activities, diverse group exercise classes, small-group personal training,…

Residents of three Councils will see upgraded sports and leisure facilities starting this spring, thanks to new contracts for managing the Council’s leisure centres that includes enhanced spaces and activities. Max Associates were delighted to help the Council’s to secure…

In the latest issue of Health Club Management, Lisa Forsyth, Managing Director of Max Associates, discusses whether an Agency Agreement Model can protect public sector services. Debating on the HCM forum, Lisa highlights that changes to UK government (HMRC) VAT…

The multi-million-pound redevelopment of Walnuts Leisure Centre is moving forward at a fast pace, with the swimming pool now drained as part of the ongoing demolition work to prepare for a complete refurbishment.  Max Associates, in partnership with Alliance Leisure,…

This week, Lisa Forsyth, Managing Director at Max Associates, spoke to Partner Amardeep Gill at Trowers & Hamlins about the evolving landscape of leisure procurement contracts in the third installment of their Procurement Week podcast series. They explore the historical…

Max Associates was pleased to hear about the progress of the South Holland Health and Wellbeing Hub and was delighted to have supported its development. South Holland is one of the most inactive places in England and residents are suffering…

Leisure Focus has been awarded the contract to drive improvements across Royal Borough leisure centres, including Furze Platt Leisure Centre, Cox Green Leisure Centre, Windsor Leisure Centre, Braywick Leisure Centre, Charters Leisure Centre and Dedworth Community Leisure Centre. Max Associates…

A year after the previous bulletin on HMRC's revised VAT treatment on in-house leisure services, many not-for-profit operators face irrecoverable VAT on leisure centre operations, which is passed on to local authorities. By adopting an agency model, operators charge VAT…

Max Associates is delighted to learn that The Royal Borough of Windsor & Maidenhead has adopted the new Sport and Leisure Strategy at cabinet on 18th December 2024. Max Associates worked with the Council to develop the strategy for the…

Ashford Borough Council has appointed Freedom Leisure to manage Tenterden Leisure Centre through to 2035. Max Associates was commissioned to support and advise the Council through the procurement process to secure a new operator for Tenterden Leisure Centre. Lisa Forsyth,…