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Max Associates works with other experienced partners and leading industry organisations to achieve the best outcomes on projects. Max Associates is also part of the consortium that manages Sport England’s National Benchmarking Service and is part of the Datahub Club and an ESPO Framework Supplier.

Active Insight

The leading provider of Customer Insight, Business Intelligence and Consultation services to the cultural services, active Leisure and Health and Fitness Industries. Active Insight work with leading industry organisations, local authorities and Trusts, as well as private sector operators and suppliers, helping them to understand their customers and clients needs and aspirations, and to deliver innovative service improvement initiatives.

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Right Directions

In September 2004, Right Directions was created to provide a dynamic, realistic & alternative way of providing Quality Management and Health & Safety support to organisations in the Sports and Leisure Industry. Over the years our client base has developed and we now work closely with private organisations, local authorities, contract management organisations and a network of Sports & Leisure trusts around the UK.

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ESPO

ESPO is a local authority owned purchasing and supply consortium with over 30 years of experience in public sector procurement. Max Associates is one of the Leisure, Culture and Tourism select list of service providers included in the ESPO framework.

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Pozzoni

Established in 1984, Pozzoni are an award winning, innovative & forward thinking Architectural Practice with offices in Manchester & London. Max Associates and Pozzoni worked with Ards Borough Council for the re-provision of Ards Leisure Centre.

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Saunders Boston

Saunders Boston Architects (SBA) design and deliver buildings  within their core sectors; Care and Retirement Living, Education, Residential and Sports and Leisure. Now based in Cambridge, they can trace their roots back to 1919, and are a general Architectural practice that work with a wide range of clients on a diverse selection of projects.  Max Associates and Saunders Boston recently worked together to develop an innovative design for Birchwood Leisure Centre (City of Lincoln Council) that not only met demands for traditional facilities (gym and sports hall), but also included indoor leisure entertainment facilities that would draw typical ‘non-users’ into the centre.

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Leisure Database

The Leisure Database Company is a leading independent specialist in the leisure sector, providing key market intelligence and analysis across the fitness industry. Established over 30 years ago, the company works with a wide range of fitness operators, suppliers, consultants and investors in a variety of different ways. These include customer profiling, latent demand estimates, new site analysis, industry reports, statistics and data licences.

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DataHub

The DataHub is a repository for sport and leisure data, integrated and enhanced through a suite of participation and business intelligence modules, accessed anywhere via a single online portal. The aim of the DataHub is to get a nation more active and healthier by sharing up to date intelligence, so those investing within the sector can make more informed decisions.

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4Global

4global enables its clients across the world, achieve greater interest and participation in sport through our expertise, insight and integrated smart solutions. Our Vision. To be the number one trusted advisor in sport and to empower our clients through expert advice and intelligence. Shaping the future of sport.

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Abacus

Abacus is a Quantity Surveying and Project Management practice formed in 2007 that combines solid experience including cost management. We aim to be proactive as well as professional and responsive; delivering value for money projects on time, within budget, and building long term relationships in the process. Crucially, the Abacus service offering is designed around the needs of our clients.

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Alliance Leisure

Alliance Leisure develops facilities on behalf of leisure operators that want to improve or expand the leisure products and services they offer.  As a multi award-winning team for our design, build, fund and partnership services we have carried out over 140 leisure developments and invested over £160m in the UK leisure market. Bringing innovation to the traditional leisure market Alliance Leisure case studies show how they have transformed facilities, providing added value in the key areas of affordability, cost certainty, risk reduction and speed of delivery.

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Testimonials

The Max Associates team are extremely professional and knowledgeable and the work they have delivered for South Derbyshire has been outstanding.   

In South Derbyshire we had an outsourced procurement function with NHS Chesterfield – so the support Max Associates offed the Council in this process was invaluable.  They ensured we created the right service specifications to get the outcomes we were looking for and to get the best responses from the market. 

Prior to the actual leisure contract procurement work Max Associates conducted soft market testing to help initiate this process.  Also, with their expertise and support we were able to go out to market, appoint and mobilise new contractors with in a 12-month period. 

The outcomes from this means that significant savings will be realised to the council over the term of the contract, also investments into the leisure facilities have also been delivered in the first year of the contract, which has led to increased participation and customer satisfaction. 

Max Associates have also supported us on facility mix recommendations for a future leisure centre design and are working with us to devise a future Active Wellbeing Strategy. 

I would highly recommend Max Associates services to other local authorities to support any leisure contract procurement or leisure/physical activity strategy work.”

Sean McBurney
Head of Cultural & Community Services, South Derbyshire District Council

Lisa and the team at Max Associates have demonstrated their professionalism and expertise at every step. Through their guidance, our leisure operator contract procurement process has resulted in a positive outcome, representing good value for money for the Council and a positive offer for the community, ensuring the continuity of leisure services and improvement of facilities. Ensuring financial viability was a key part of the procurement process and with Lisa’s support, we secured a strong, credible and financially viable bid, which included an active communities offer, enabling a wider community reach, beyond the leisure facilities. As always, it has been an absolute pleasure working with Max Associates. Their insightful, supportive and partnership approach is exemplary, I wouldn’t hesitate in recommending them.”

Sarah Robson
Deputy Chief Executive, Sevenoaks District Council

We couldn’t be happier with the support and commitment from Lisa and the Max team, all technically and professionally excellent but also, crucially, in long projects with difficult challenges. Just so nice and such a good and enjoyable team to work with. They really do capture and embrace the clients’ key issues and concerns and are exceptional in the quality of support, their knowledge and expertise and crucially the respect and high regard they are held in across the wider leisure industry.”

Sue Drummond
Head of Leisure, Buckinghamshire Council

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